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NBC Sports to Hype Return of NBA

USA TODAY · 18h

NBC will use AI voice of Jim Fagan, who died in 2017, when NBA returns to network

Jim Fagan was the narrator for NBA on NBC from 1990-2002, and his family agreed to a partnership with the network to use his voice.

ClutchPoints on MSN · 21h

NBA fans sick with NBC using AI to recreate legend’s voice

NBC is making a comeback in the NBA media rights space this fall, thrilling basketball fans with the promise of broader coverage and the return of a classic partner from the league’s golden era. But,

Los Angeles Times · 1d

Late announcer Jim Fagan’s voice will return with the NBA to NBC, courtesy of AI

NBC Sports is using AI voice synthesis technology to bring late announcer Jim Fagan's iconic voiceovers to its upcoming NBA coverage, hearkening back to the Michael Jordan era.

1d

NBC will use Jim Fagan’s AI-generated voice for NBA coverage

NBC’s upcoming NBA coverage will include the AI-generated voice of Jim Fagan, a longtime sports narrator who died in 2017. In ...

NBC Los Angeles10h

California regulator weakens AI rules, giving Big Tech more leeway to track you

California’s first-in-the-nation privacy agency is retreating from an attempt to regulate artificial intelligence.

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