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Nike, Shares Jump

Nike Stock Surges as Q4 Results Show Turnaround Plan Progressing

Key Takeaways Nike shares surged in premarket trading Friday after the shoe and athletic apparel maker beat estimates for the fourth quarter.Sales and profit fell less than expected year-over-year as new CEO Elliott Hill's turnaround plan progresses.

The Financial Times · 17h

Nike shares surge 10% on turnaround hopes despite worst results in years

Nike reported its worst quarterly earnings in more than three years but expressed optimism that the biggest drag from its corporate turnaround strategy may soon be in the past. The Oregon-headquartered company on Thursday announced fourth-quarter revenue of $11.

InvestorsHub on MSN · 2h

Nike Shares Jump as CEO Signals Business is Turning Around

Nike’s stock surged more than 9% in premarket trading on Friday after the company reported better-than-expected results for its fiscal fourth quarter. CEO Elliott Hill said during the earnings call that the worst of the company’s turnaround efforts is likely over,

Nike Shares Soar on Its Production Shift Away From China

Reuters on MSN · 10h

Nike plans to reduce reliance on China production for US market to soften tariff blow

Nike said it would cut its reliance on production in China for the U.S. market to mitigate the impact from U.S. tariffs on imports, and forecast a smaller-than-expected drop in first-quarter revenue,

U.S. News & World Report · 44m

Nike Shares Soar on Its Production Shift Away From China, but Warns of a $1 Billion Tariff Hit

Nike's shares jumped at the opening bell Friday after the company said it's shifting some production away from China. But it also warned that tariffs imposed by the Trump administration will cost it about $1 billion before it makes internal changes,

Euronews (English) on MSN · 2h

Nike expects US tariffs to cost it $1bn and warns of falling sales

The ailing US sportswear company reported falling revenues and income. Its fiscal guidance for the current quarter nonetheless gave investors a glimmer of hope, pushing the share price up around 10% in after-hours trading in the US.

Nike, tariff

BBC · 12h

Nike says Trump tariffs could raise its costs by $1bn

Company executives say the sportwear giant will cut its reliance on producing goods in China to ease the impact of US trade policies.

CNN on MSN · 2h

Nike says its tariff bill is $1 billion

Nike is forecasting it will have to pay $1 billion in additional costs because of President Donald Trump’s tariffs, the activewear giant announced Thursday.

Wall Street Journal · 1d

Nike Projects $1 Billion Increase in Tariff Costs This Fiscal Year

Nike said it expects tariffs to increase its costs by $1 billion this fiscal year. The company said it plans to pass through some of these costs with “surgical” price increases on its products this fall.

Fiscal Q4 Earnings Snapshot

CNBC on MSN · 17h

Nike's Q4 earnings beat on top and bottom lines

CNBC’s Sara Eisen breaks down Nike’s fiscal fourth-quarter earnings report. Melania Trump's visa questioned in congressional hearing I’ve watched every #1 Netflix TV show in 2025 and these are the 7 actually worth streaming Baby’s Rescue From a Hot Car Captured on Video Why Are So Many Girls Giving Up Cycling?

SFGate · 17h

Nike: Fiscal Q4 Earnings Snapshot

The average estimate of 14 analysts surveyed by Zacks Investment Research was for earnings of 12 cents per share. The athletic apparel maker posted revenue of $11.1 billion in the period, also beating Street forecasts.

The Motley Fool · 1h

Nike Earnings: Revenue and Profit Plunge

Nike beat expectations in the fourth quarter, but both revenue and profit plunged. The company’s turnaround strategy created some headwinds in the fourth quarter, and the state of the economy didn’t help.

ADWEEK on MSN2h

Nike Readies ‘Sport Offense' as Q4 Revenue Falls 12%

Nike CEO Elliott Hill plans to shift the brand from lifestyle marketing to a sport-first strategy focused on athlete-driven ...

17hon MSN

Nike CEO Says Q4 Results ‘Are Not Where We Want Them to Be’ Amid Turnaround Push

Net sales in fourth-quarter 2025 were $11.1 billion, down 12 percent from $12.6 billion at the same time last year.

1hon MSN

Nike’s stock is headed for a ‘swoosh’-shaped recovery after years of pain, analyst says

Nike Inc. has endured a tough few years marked by weaker demand and its own struggles to adapt to shifting trends. While the ...

17hon MSN

Nike tops Q4 sales, profit estimates as CEO doubles down on sports focus

Nike reported a smaller-than-expected drop in fourth-quarter revenue and beat profit estimates on Thursday, as CEO Elliott ...

Nike Takes Billion Dollar Tariff Hit But Predicts Hard Yards Behind It

Nike has admitted that tariffs will represent a billion dollar hit but claims that the worst is behind it as its turnaround plan takes shape with a refocus on wholesale.

13m

Nike Stock Rises After Guiding for Slower Sales Decline in 1Q

Shares of Nike rose after the sportswear giant said it expects the decline in its sales and margins to decelerate in the current quarter as its comeback strategy progresses. The stock rose 16% to ...

48mon MSN

Nike turnaround gains traction but hurdles still remain

Nike (NKE) shows progress in its turnaround with inventory cuts & focused growth strategies. Wall Street eyes recovery ...

Will Q4 Results Move Nike's Stock Up?

Historically, NKE stock has decreased 65% of the time after earnings announcements, with a median one-day drop of 6.8% and a ...

17h

Nike Q4 Earnings: Revenue Beat, EPS Beat, Headwinds Expected To Moderate Moving Forward, Company Playing 'Sport Offense'

Q4 Earnings: Nike reported fourth-quarter revenue of $11.1 billion, beating analyst estimates of $10.72 billion. The company ...

17hon MSN

Nike’s Earnings Were Ugly. But They’re Better Than Feared.

Nike’s fiscal fourth quarter was a rough one, but results were slightly better than feared. Nike’s sales in the quarter ended ...

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