Five-star Georgia Bulldogs recruiting target Tyler Atkinson has signed a significant NIL deal in his latest recruiting twist ...

Alabama star wide receiver, one of the highest-valued college football players, expands his growing NIL empire with another ...

Another star college football player has his own action figure, joining South Carolina's LaNorris Sellers and Alabama's Ryan ...

Texas A&M wide receiver commit Madden Williams has reportedly inked an endorsement deal with Adidas on Friday.

Arch Manning Sets Priorities Straight in Face of NIL, Football Pressure originally appeared on Athlon Sports. Arch Manning is ...

In the new era of NIL, even high school athletes can get in on the action. On Friday, Adidas announced its newest 'Adizero 7 ...

The Ohio State football program held an NIL media day event this week. See a short video of some behind-the-scenes footage of ...

Cooper Flagg is projected to make upwards of $62 million on his rookie deal over the next four years. FOX Sports caught up ...

As the NIL era reshapes college athletics, East Tennessee State University (ETSU) is adapting to remain competitive in the ...

Goldberg had some thoughts about the evolution of college football and NIL, describing the situation as warfare across the ...

When the LSU baseball team lifted its eighth championship trophy Sunday, it symbolized the end of a consequential era for ...

IMG has been talking with colleges about the upcoming transition to revenue sharing for more than a year and have experts ...