but noted the merger was “based on the assumption that Nissan completes its turnaround action.” “If Nissan and Honda fail to stand on their own feet the business integration talks will not come to fruition,” he said. Nissan CEO Makoto Uchida told ...

The proposed deal aims to unify operations under a joint holding company, led by Honda, while maintaining the distinct identities of each brand, according to Honda's president, Toshihiro Mibe. If finalized, the merger would position the combined entity to better compete with market leaders Toyota and Volkswagen.

Honda's CEO said it was "difficult" to explain why Nissan would make a good business partner. Analysts believe that Honda's ideal partner for a merger would be a more "healthy and financially sound company.